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Vape flavour finder

Name the flavour you already like. You get three close to it and one deliberate step sideways — all in stock, all with a price, because you cannot taste anything through a screen.

Looking for a run-down of what is worth trying rather than a tool? Read the most popular vape flavours instead.

What are you vaping now?

Name the flavour you already like. You get three close to it and one worth a punt — all in stock, all with a price.

Or start from one of these

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Flavour is the main reason someone sticks with vaping rather than drifting back to cigarettes, and it is the hardest thing to shop for online: you cannot taste anything through a screen. So the tool above does not ask you to describe what you want. It asks what you already like, which you know, and works outwards from there.

How the suggestions are worked out

Nothing here is an opinion about taste. Every suggestion comes from the catalogue:

  • The same fruit is the strongest signal. A Banana Ice and a Strawberry Banana Ice share a base, and that matters more than anything else on the label.
  • Then the family it sits in — fruit, menthol, drinks, dessert, sweets, tobacco.
  • Iced or not decides more than people expect. A cold version of a flavour you like without ice is a different vape, so the tool keeps to whichever side you are on.
  • A nudge toward what several houses make, because a flavour four brands copied is a safer punt than one nobody else thought worth making.

The fourth suggestion deliberately breaks all of that. It shares no words with yours and sits in a different family — it is the "you might surprise yourself" slot, and it is the one worth adding to a four-pack.

How to pick a first bottle

  • Buy the flavour you already vape. Nearly every failed switch is someone who changed device and flavour on the same day, decided vaping was worse, and went back.
  • Coming off cigarettes? Tobacco is the obvious answer and often the wrong one — it rarely tastes like a cigarette and the disappointment puts people off. Try one tobacco alongside one fruit or menthol.
  • Buying more than one? Do not buy four of the same family. Three close plus one sideways is exactly what the tool gives you, and the multibuy prices four the same as three.
  • Dessert and sweets kill coils faster. Sweeteners caramelise on the coil, so a dessert all day means changing coils noticeably more often than a fruit would.

Strength, before flavour

Every bottle here comes in more than one strength, and getting that wrong will ruin a flavour you would otherwise like. 20mg nic salt for a 20-a-day smoker in a tight pod kit, 10mg for a lighter smoker or a few weeks in, 5mg once you have settled or if the kit is at all airy. Every suggestion above lists the strengths that brand offers.

The same flavour, different houses

93 of our 586 flavours are made by more than one brand, and on 62 of them the price genuinely differs. That is what the panel under the suggestions is for. Where brands differ is sweetener level and how hard the ice hits — so if you like a flavour but find it too sweet or too cold, the fix is usually the same flavour from a different house rather than a different flavour altogether.

The 20 flavours the most brands make

Not a ranking of what is best — a count of how many separate houses independently decided each flavour was worth making, which is a different and more honest thing. It is here as a starting point for the tool above: click any row to run it. For a proper run-down of what to actually try, our guide to the most popular vape flavours is the place.

#FlavourFamilyBrandsPrice
1 Banana Ice Menthol & Mint, Fruit 12 £1.25–£2.95
2 Blueberry Sour Raspberry Sweets, Fruit 12 £1.25–£2.95
3 Pineapple Ice Menthol & Mint, Fruit 12 £1.25–£2.95
4 Pink Lemonade Drinks, Fruit 11 £1.25–£2.95
5 Lemon Lime Fruit 10 £1.25–£2.95
6 Strawberry Kiwi Fruit 10 £1.25–£2.95
7 Mr Blue Other 9 £1.25–£2.95
8 Watermelon Ice Menthol & Mint, Fruit 9 £1.25–£2.95
9 Blue Razz Lemonade Drinks, Fruit 8 £1.25–£2.95
10 Blueberry Cherry Cranberry Fruit 8 £1.63–£2.95
11 Fizzy Cherry Drinks, Sweets, Fruit 8 £1.25–£2.95
12 Strawberry Ice Menthol & Mint, Fruit 8 £1.25–£2.95
13 Cherry Cola Drinks, Fruit 7 £1.25–£2.95
14 Cherry Ice Menthol & Mint, Fruit 7 £1.25–£2.95
15 Blueberry Fruit 6 £2.95
16 Grape Fruit 6 £1.60–£2.95
17 Gummy Bear Sweets 6 £1.25–£2.95
18 Kiwi Passionfruit Guava Fruit 6 £1.63–£2.95
19 Triple Mango Fruit 6 £1.60–£2.95
20 Apple Peach Fruit 5 £1.63–£2.95

Best vape flavours by family

Families are assigned from the flavour itself rather than the product, so a Banana Ice sits in both Fruit and Menthol & Mint — the ice is a modifier on top of a fruit, not a flavour of its own, which is why the numbers below add up to more than the range.

Fruit 398 flavours

The biggest family by a distance, and where most people start. Single fruits, berry mixes, tropical blends — sweet without being sickly, and the safest first guess for someone coming off a bar.

Suits: Almost everyone. If you have no idea what you like, start here.

Menthol & Mint 112 flavours

Cooling rather than sweet. Straight menthol, spearmint and peppermint, plus every fruit-with-ice variant — the ice is what carries the flavour on a cold draw.

Suits: Menthol cigarette smokers, and anyone who finds sweet flavours cloying by the afternoon.

Drinks 63 flavours

Cola, energy drinks, lemonade, slushies and mixers. Fizzy, sharp and usually cold — closer to a soft drink than a dessert.

Suits: People who want something sweet but not heavy, and all-day vapers who tire of fruit.

Dessert 49 flavours

Custards, bakery, cream and biscuit. Richer and heavier on the throat, and they tend to gunk a coil faster than fruit does — sweeteners are what kill coils.

Suits: Evening vapers and anyone who wants one satisfying flavour rather than an all-day one.

Sweets 71 flavours

Confectionery flavours — sherbet, gummy, rhubarb and custard, cotton candy. Sweeter than fruit, more playful than dessert.

Suits: Anyone with a sweet tooth, and a very common second bottle after a first fruit.

Tobacco 25 flavours

The smallest family, and the one people ask for by name. Classic, ry4, cigar and nut-and-caramel leaf blends — meant to taste familiar rather than nice.

Suits: Recent switchers who want something that reads as a cigarette, not a sweet.

Nuts & Spice 6 flavours

Pistachio, hazelnut, almond and praline, plus cinnamon and ginger. Usually a note on top of a dessert rather than the whole flavour, and the family most people never think to try.

Suits: Anyone who has run out of fruit, and dessert vapers who want something less sweet.

Other 77 flavours

Flavours whose names do not say what they are. House blends, brand codenames and one-word inventions — the range is full of them and no rule will ever catch them all.

Suits: People who already know the name they are looking for.

Where switching brand actually saves money

Of the 93 flavours more than one brand makes, 62 have a real price difference between the cheapest and the dearest. The other 31 are priced identically across every house that makes them, which is why the finder above only calls something the cheapest when there is money in it.

FlavourBrandsCheapestDearestYou save
Banana Ice12 Double Drip — £1.25 Vampire Vape — £2.95 £1.70
Blueberry Sour Raspberry12 Double Drip — £1.25 Vampire Vape — £2.95 £1.70
Pineapple Ice12 Double Drip — £1.25 Vampire Vape — £2.95 £1.70
Pink Lemonade11 Doozy — £1.25 SKE Crystal — £2.95 £1.70
Lemon Lime10 Doozy — £1.25 Mix Labs — £2.95 £1.70
Strawberry Kiwi10 Doozy — £1.25 Vampire Vape — £2.95 £1.70
Mr Blue9 Doozy — £1.25 Lost Mary — £2.95 £1.70
Watermelon Ice9 Doozy — £1.25 SKE Crystal — £2.95 £1.70
Blue Razz Lemonade8 Double Drip — £1.25 SKE Crystal — £2.95 £1.70
Fizzy Cherry8 Ramillion — £1.25 SKE Crystal — £2.95 £1.70
Strawberry Ice8 Double Drip — £1.25 Vampire Vape — £2.95 £1.70
Cherry Cola7 Double Drip — £1.25 Mix Labs — £2.95 £1.70

All prices are the single-bottle price. Any four 10ml nic salts are 4 for £9.50, which works out at £2.38 each — so a mixed four-pack of the cheapest houses is the lowest per-bottle price on the site.